You’re in Control of Your Career. Now Take Back the Rest.

Excellent

4.6 out of 5 based on 378 reviews

The science-backed 8-week solution to help high-performers break free from stress-driven drinking.

The science-backed 8-week solution to help high-performers break free from stress-driven drinking.

Ready to Feel Like You Again?

This isn’t just about drinking less.
It’s about thinking clearer, sleeping deeper, showing up fully, and finally feeling in control again.

If you’re tired of the cycle, you don’t need to figure it out alone.
Let’s talk.

Because the sooner you start, the sooner you get you back.

High-impact. No pressure. Just clarity.

BOOK YOUR FREE CALL

This is where
Complete Control helps:

Introducing Complete Control

Stop stress-driven drinking

Reclaim clarity, energy, and confidence

Build real control - without shame, labels, or “quitting forever”

An 8-week science-backed program built for high performers who want to:

This isn’t therapy.
It’s not a detox.

It’s not about giving up your life to “fix” yourself.

It’s a performance upgrade - rooted in neuroscience, delivered with coaching, and designed to fit your real life.

You’ll get daily tools, expert support, and a proven system to help you shift your habits at the root - so alcohol no longer calls the shots.

You don’t need more
willpower. You need a better strategy.

What people are saying about

Complete Control

I completed the Complete Control program six months ago and I don’t want to sound hyperbolic, but it’s the truth: everything in my life has improved. This program didn’t just help me reassess my relationship with alcohol - it completely reshaped how I approach life, relationships and parenting.

Emily

I did the complete control course July to September 2024 and it was the right decision. A focused 8 week burst, and it helped me sort out some trauma, mindset and health issues. Although I didn't join it primarily at the time for the alcohol part, nonetheless I'm now 300 days AF (and nicotine free come to think of it), and don't miss it. Good learnings, positive support from the team and the community who remain engaged. I'd recommend it.

Rich

The Complete Control programme from OYNB is one of the most comprehensive and empowering experiences I’ve ever taken part in. This isn’t just about quitting alcohol. It’s about reshaping how you think, feel, and live. What makes Complete Control so powerful is the holistic approach. Breathwork, meditation, hypnotherapy, education on sleep, nutrition, movement, and the importance of human connection are all included. You’re not just focusing on removing alcohol - you’re learning how to build a life that no longer needs it.

Daniel

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What you get

Private 1-2-1 coaching

From a team of elite coaches with 

decades of experience helping people

thrive.

Connection and

accountability

in your dedicated

private cohort

You're 15x more likely to succeed when

you're held accountable.

Concise daily video lessons

and weekly workbooks

Outlining proven, science-backed, positive

psychology tools and strategies for making

a real change in your drinking habits.

Weekly group calls

Where you'll get support and coaching from our experts, to ask any questions or help with anything that you're struggling with.

Hypnotherapy & breathwork sessions

Subconciously target underlying emotional and psycological issues, and change your behaviour and attitude towards alcohol.

Optional 1-2-1 data tracking check-in

See how you're doing in real time, with as many personal sessions as you like to analyse data from your own wearable devices.

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As seen in

Waking up groggy, despite a full night’s sleep

Mentally foggy, emotionally short-fused

Not “out of control,” but not in control either

Reaching for a drink just to decompress

Stuck in reactive patterns, not fully present 

Quiet guilt, knowing you’re capable of more

Clear-headed and energised each morning

Mentally sharp and emotionally steady

In control of your choices - drink or not

Confident in how you handle stress

Present with your family, focused at work

Feeling aligned, empowered, and fully back in the driver’s seat

Where you are now

Where you could be 

in just 8 weeks 

What people are saying about

Complete Control

OYNB and the Complete Control program have changed my life. I never thought, in my wildest dreams, that I could go one day without alcohol. However, with the help of this program, the counselors and fellow program members, I can! I chose this program because I could be fairly anonymous and my fellow program members were people like me who are leaders, business owners, and achievers who were struggling with their relationships with alcohol.

Carolyn

The Complete Control program brought me new tools, new insights, and tremendous support from coaches and fellow participants. I wasn’t sure what the value would be when I began, but I believe it has started me on a fresh path with more appreciation and gratitude, less stress, and many new habits to build on. I’m very happy I chose to do this. Thank you to the CC team!

Keith

I took a leap of faith on OYNB’s Complete Control program and have remained alcohol-free. This is no gimmick; it requires a deep commitment that will push and challenge you beyond your comfort zone. The group interactions, exercises, readings, and personal coaching calls all contributed to my successful completion of the program. This has not been just an 8 week journey. The lessons I learned along with the beautiful people that I’ve connected with, have made a lasting impact.

Chelle

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What makes us different?

One-to-one coaching with elite coaches

Experience transformative growth through on-on-one sessions with our world-class coaches. Each coach brings a wealth of experience, having dedicated thousands of hours to assisting many on this journey. Our approach to trauma coaching is rooted in cutting-edge research.

Resources for every learning style

Enjoy bite-sized content that educates and empowers you on the go. From powerful daily videos to weekly workbooks and group work, there's plenty to love no matter how you learn.

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Trust us, we know

We get it, because we’ve lived it.

I’m Jen Fairbairns, CEO of OYNB.

For years, I looked like I had everything together. But behind the scenes, I was using alcohol to manage stress, pressure, and overwhelm. I told myself I had it handled, until I didn’t.

I didn’t want to quit drinking forever.
I just wanted to feel in control.
That shift, away from what I was drinking and toward why, was the moment everything changed.
No more guilt. No more white-knuckling. Just real freedom.

And I’m Ruari Fairbairns, Founder of OYNB.
 
My story started on trading floors in London, where alcohol was part of the job and part of who I was.
I took a break and thought I had it cracked. But after a "just a couple" night out turned into a full-blown binge, I found myself on the bathroom floor, sick and ashamed, while my daughter cried beside me.
That was the moment I realised taking a break from alcohol doesn't change your relationship with it.

Abstinence doesn't equal control.

Over the next eight years, I explored everything I could around compulsive behaviour, neuroscience, and lasting change. And what I found is this: real transformation isn’t about rules or restriction. It's about understanding the deeper drivers behind your habits, and learning how to take your power back.

That’s why we created Complete Control.

To help people like you break old patterns, get back in the driver’s seat, and change your relationship with alcohol in a way that actually sticks.


No willpower. No shame. No labels.

Just the right tools, the right support, and a path to real, lasting control.

Jen Fairbairns, CEO
Ruari Fairbairns, Chairman

Featured by Leading Voices and Platforms

What No One Tells High Performers About Alcohol

You’ve trained yourself to handle pressure.
To stay sharp, lead well, and hold it all together.
But somewhere along the way, drinking became part of that equation.

Not out of control - just a quiet fallback that now feels harder to switch off.

Alcohol isn’t the root of the problem.
It’s your brain’s shortcut to relief.
But what works in the moment… often chips away at your clarity, energy, and control long-term.

“Why can I manage everything else, but not this?”

Here’s the truth:

You’re not alone. And you’re not broken. You just need a new system - one that actually fits your life. That starts with a conversation with our program experts and for a limited time you can speak with one of them completely free.

On your free call, we’ll explore whether Complete Control is the right fit, and map out your next step to lasting change.

BOOK YOUR FREE CALL

Okay great, but is it right for you?

If this is you, then YES!

You’re a business owner, entrepreneur, senior leader, high performer, or have
shown up in life in a big way

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This program is NOT for you if...

You have severe daily drinking problems

You believe that with the right support, you can change

You don’t believe you can change, even with the right support

You recognize that something needs to change

When you do something, you go all in

You have significant control in other areas of your life

You don’t believe moderation is possible

You’re not prepared or able to invest a
significant sum in your personal development

You’re not willing to change things about your life 

FAQS

“Do I have to quit drinking forever?”

No. This isn’t about lifetime abstinence, unless that’s what you want.
Complete Control is designed to help you change your relationship with alcohol so that you’re in charge, not the habit.

“Is this therapy or rehab?”

No. This is a structured, science-backed coaching program.
We focus on behaviour change, habit reprogramming, and nervous system regulationled by trained coaches, not therapists.

“I’m not out of control… is this still for me?”

Yes. In fact, most of our clients are high-functioning, successful professionals who look like they have it together, but feel off-track behind the scenes.
You don’t need to hit rock bottom to make a powerful change.

“What kind of support do I get?”

You’ll get:
Private 1:1 coaching
Weekly group calls
Daily video lessons
A private community of likeminded peers
Optional hypnotherapy, breathwork, and wearable data insights
You’re supported every step of the way.

“I’m really busy, will I have time for this?”

Yes. We designed this for busy people.
Each daily video is short and actionable, and you can complete the program around your schedule. Many of our clients are business owners, parents, and executives.

“What if I’m nervous about booking a call?”

Totally normal. The call is relaxed, confidential, and pressure-free.
We’ll simply get to know you, answer your questions, and help you decide if this is the right step for you.

BOOK YOUR FREE CALL

Excellent

4.6 out of 5 based on 378 reviews

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Step 2
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Step 3
Start Your 8-Week Reset

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If you’ve ever thought,

On your free call, we’ll walk you through:

What’s really driving the habit (it’s not what you think)

The hidden ways alcohol impacts your performance, clarity, and stress response

How in just 8-weeks the Complete Control program can help you rewire those patterns , without giving up alcohol forever

A complete step by step plan to taking back control, no matter what situation you are in, whether you want to give up completely or just regain control

No judgment. No pressure. Just a clear, expert-led path forward for gaining control back.

An 8-Week Drinking Habit Reset for Business Leaders Who Want Their Edge Back.

93% Success Rate. Backed by science. Trusted by 800+ high performers.

If this sounds like you, apply for a call with us but take 30 seconds to answer a few quick questions before you do. This helps us understand your goals and direct you to the programme that's the best fit for you.

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OYNB LTD,
71 – 75 Shelton Street,
London, WC2H 9JQ

By email at:
info@oynb.com