Frequently Asked Questions
Push Further. Go Deeper. Feel Supported.
How it Works
Choose monthly or the 6-month Breakthrough Plan. Once you’re in, you’ll get instant access to the private Challenge Plus community and onboarding resources.
Join Challenge Plus
1
Daily live coach-led group sessions (Huddles)
Why it Works
Full access to all our alcohol-free Challenges
Bi-weekly lifestyle coaching + expert check-ins
Private online community + small group accountability
Our Challenge Plus community lives on an easy-to-use platform where you can access content, coaching, and community anytime.
Daily support on Mighty Networks
Our methods have been featured by Leading Voices and Platforms
It’s flexible. Live calls are optional, and there are plenty of times to choose from. Some people attend 1–2 sessions a week, others do more. You’ll also have daily access to the group, resources, and prompts - but you choose the pace that works for you.
Calls are not recorded, but there are multiple times each week for you to join live. If you can’t make a session, you can still ask questions and catch up in the community.
There’s no judgment here. We’re not here to punish you, we’re here to help you understand why the habit showed up, and how to respond differently next time. One moment doesn’t define your progress. In fact, it’s often the turning point.
Yes. The monthly membership is a rolling subscription that you can cancel at any time. If you join the 6-month Breakthrough Plan, you’ll get a discounted rate and 5 weeks free, but that plan is non-refundable after 14 days.
Challenge Plus is about control-not extremes. Whether your goal is moderation or complete abstinence, this program gives you the tools, coaching, and community to reset your habits and reclaim your power.
Nope! You can join Challenge Plus whether you’ve done a challenge before or not. Some people start with it from day one, others come in after/during a 28- or 90-day reset, and some are working on other habit change challenges. It’s a real mix in here - there’s no “right” way in, just the decision to go deeper.
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100,000+
people around the world have changed their relationship with alcohol and other limiting habits, the OYNB way.
Ready to Rediscover Clarity and Energy - One Challenge at a Time?
“I did the OYNB challenge several years back after doing a Dry January and wanting to take that further.
I upgraded my challenge from 30 to 90 days then up to the 365 days although it took me a while to complete that because of birthdays and Christmas and other events that come up in a 365 day cycle and navigating them can trip you up.
Learning to deal with that is one of the main points of the challenge, and over the time I was doing it I became the fittest and healthiest version of myself - when you get to that stage you don’t want to let it go by dropping back into old bad habits.”
VICTORIA MARTIN
“Best program out there! Revolutionized the space and changed so many lives including my own. I am forever grateful and inspired by the work they do. ”
COURTNEY
“I joined OYNB back in 2018. After a gory divorce, living on red wine and chocolate for several years - and becoming a complete workaholic, I knew that I had to change. I was drinking every night, usually alone.
I was hopelessly unfit, neglecting family and friends. I had countless attempts at quitting alcohol - but got into the cycle of waking up with good intentions, getting through the day, then starting drinking in the evening. I could not change alone. ”
SUE WALKER
For years, I looked like I had everything together. But behind the scenes, I was using alcohol to manage stress, pressure, and overwhelm. I told myself I had it handled, until I didn’t.
I didn’t want to quit drinking forever. I just wanted to feel in control. That shift, away from what I was drinking and toward why, was the moment everything changed. No more guilt. No more white-knuckling. Just real freedom.
We get it - because we've lived it.
I’m Jen Fairbairns, CEO of OYNB.
As seen in
I’m Ruari Fairbairns, Founder of OYNB.
My story started on trading floors in London, where alcohol was part of the job and part of who I was. I took a break and thought I had it cracked. But after a "just a couple" night out turned into a full-blown binge, I found myself on the bathroom floor, sick and ashamed, while my daughter cried beside me.
That was the moment I realised taking a break from alcohol doesn't change your relationship with it.
Abstinence doesn't equal control. Over the next eight years, I explored everything I could around compulsive behaviour, neuroscience, and lasting change. And what I found is this: real transformation isn’t about rules or restriction.
It's about understanding the deeper drivers behind your habits, and learning how to take your power back.
You’re a business owner, entrepreneur, senior leader, high performer, or haven shown up in life in a big way
You believe that with the right support, you can change
You recognize that something needs to change
When you do something, you go all in
You have significant control in other areas of your life
This IS for you if:
Is this the right program for you?
You have severe daily drinking problems
You don’t believe you can change, even with the right support
This is NOT for you if:
You don’t believe moderation is possible
You’re not willing to change things about your life
You’re not prepared or able to invest a significant sum in your personal development
Excellent
4.6 out of 5 based on 378 reviews
Where you are now:
Groggy mornings, low energy, foggy focus
Reaching for a drink just to unwind
Moments with loved ones feel muted or tired
Feeling stuck in a cycle you don’t want
Refreshed, energised, mentally sharp
Fully in control - choosing when and if you drink
Feeling freer, healthier, aligned with your high-performance life
Present, engaged, fully alive
How you'll feel after the challenge
Does any of this sound familiar to you?
Wine o’clock keeps winning - even though you promise yourself it won’t. It started as a reward. Now it’s a routine you can’t shake.
Even just a couple of drinks leave you foggy, anxious, or emotionally flat. You’re functioning - but you know you’re not living up to your potential.
Alcohol keeps hijacking your health goals. The calories. The cravings. The disrupted sleep. Every attempt to “get back on track” is undone by one drink.
Being hungover is not fun any more - every time you wake up you keep asking yourself: “Why did I do it again?”.
You’re Not Alone. And You’re Not Stuck.
This isn't about shame.
It's about
WE KNOW WHAT YOU'RE THINKING...
CHANGE.
BUT HERE'S THE TRUTH:
Work on personal wellbeing - gain tools to feel stronger, healthier, and more balanced day to day.
INTRODUCING
Challenge Plus is designed to support every part of your wellbeing, not just one habit. Inside, you will:
You’re not actually afraid of missing out. You’re afraid of showing up differently - and being seen without the buffer of alcohol.
WHAT YOU'RE REALLY MISSING OUT ON?
“I’ve got events coming up - it’s bad timing.”
Join live coaching huddles, specialist sessions, and group check-ins. Engage in the Mighty Networks platform to track progress, ask questions, and stay supported daily.
Connect with Your Coaches & Community
2
Follow your alcohol-free challenge while being guided by expert coaches. Use what you learn in real-time to change the habits, thought patterns, and emotions that used to drive your drinking.
Build Momentum & Make It Stick
3
“It became apparent to me a while back that my relationship with alcohol was getting a tricky and uncomfortable.
Nothing catastrophic but I sensed something had to change or I was destined to approach old age with regret and sadness. AA didn't resonate at all so I was kind of stuck.
That's when I found OneYearNoBeer and quite simply it changed my life. It facilitated a different approach grounded in education, support and most importantly the space to reimagine what life might look like without booze.
As a direct result of being in OYNB I changed by career and got healthier and fitter than I've ever been. Can't recommend it highly enough. ”
COURTNEY
Change More Than One Habit -Transform How You Live.
Stronger health, calmer mind, lasting routines - built with daily support and a group of people who get it. Introducing Challenge Plus.
Choose your plan:
MONTHLY
Rolling subscription – cancel anytime
Go all-in on transforming your habits.
£97
per month
BREAK-THROUGH
£450
Automatically renews every 6 months – cancel anytime
Commit to 6 Months of Challenge Plus and Save BIG!
Save £144!
£594
you pay just
Challenge Plus gives you the expert support, structure, and community to help you create real, lasting change.
Life Changing Program!
'I cannot adequately express how grateful I am for OYNB. Over about a 5 year period, I tried many different methods of cutting down/quitting booze and therapy. I was a gray-area drinker, but always drank too much when i drank and honestly, lived most of my life not knowing how to "be" without alcohol.
This program was amazing and much different than the other approaches. The progression of the course materials, the group discussions, the amazing coaches and the hypnosis among other things combine to make this a 360 approach that really WORKS! Over the last year I've gone from drinking 3-4 times a week to 3-4 times this entire year, and at a moderate level each time. Its truly been life changing and I am eternally grateful for the whole OYNB team. If you are on the fence...DO IT. you will not regret it.'
SHARON
'OYNB guided me beyond simply controlling my alcohol intake, they helped me uncover my strengths and level up in every aspect of my life. I’m healthier, more focused, more confident, and happier than I’ve been in 30 years.'
OYNB guided me to the next level of myself…
PAUL CLARK
Support your mental health - reduce stress, build resilience, and protect yourself from burnout.
Tackle unhealthy habits - whether alcohol, smoking, vaping, sugar, caffeine, or screen time.
Create new healthy routines –build positive habits that last and fit into your lifestyle.
Find real connection – be part of a supportive community where you never feel alone on your journey.
Stay accountable – with group coaching, live huddles, and encouragement from people who get it.
It is a safe space to grow, to work through challenges, and to know you do not have to do it on your own.
THIS IS ABOUT PROGRESS - NOT PERFECTION.
''I’ve been part of the OYNB community since 2017, joining as part of my professional growth journey. I completed OYNB in 2022, along with several 90-day challenges, and I’m now a proud graduate of Complete Control and a member of Limitless Control. OYNB is truly a game changer. The founders lead with genuine care and a deep commitment to helping people thrive. Thanks to OYNB, I now have the best relationships of my life, my career is thriving, and my overall well-being has soared. I can’t recommend it highly enough. ”
Life changing: one day at a time!
SIMON GREY
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Contact Us
OYNB LTD,
71 – 75 Shelton Street,
London, WC2H 9JQ
By email at:
info@oynb.com
OYNB LTD,
71 – 75 Shelton Street,
London, WC2H 9JQ
By email at:
info@oynb.com
